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Define Sweepstakes as a promotional contest where participants enter for a chance to win prizes, typically through random selection. These contests often require minimal effort from entrants, such as filling out a form or submitting an entry online. Define Sweepstakes can be used by businesses to increase brand awareness and engage customers, making them a popular marketing strategy. Participants are usually not required to make a purchase, which distinguishes sweepstakes from other forms of contests or lotteries.